What happens when a beloved CEO like Howard Schultz steps down, and how does that impact the corporate culture at a giant like Starbucks? We explore this and more with Johnny C. Taylor Jr., President and CEO of SHRM, as we dissect the leadership hurdles and cultural shifts following the latest CEO departure at Starbucks. Learn from the contrasting story of Brian Nickel's remarkable turnaround at Chipotle, emphasizing the necessity of clear company culture and how a CEO's influence can redefine stock performance and innovation. Dive into the intricacies of succession planning and the broader challenges companies face in retaining top talent in a rapidly changing corporate environment.

Moreover, this episode takes you through the nuanced process of CEO transitions and the vital importance of allowing new leaders to navigate without the shadows of their predecessors. We discuss why top CEO compensations can be justified, especially when leadership translates to substantial financial growth, benefitting employees and stakeholders alike. Drawing lessons from Chick-fil-A's clear articulation of its faith-based principles, we underscore the importance of aligning cultural values with the organization's identity. Tune in for our insightful conversation on establishing a robust organizational culture that aligns with both top-down directives and grassroots feedback for seamless business transformation.

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[00:00:02] [SPEAKER_02]: Hey everybody, this is Bob Goodwin, President of Career Club and welcome to another episode

[00:00:06] [SPEAKER_02]: of The Work Wire where I'm joined by my good friend, the president CEO of Sherman Johnny,

[00:00:11] [SPEAKER_02]: see Taylor, Jr. Johnny, how are you doing today?

[00:00:14] [SPEAKER_00]: I'm doing well.

[00:00:18] [SPEAKER_00]: Good to see you.

[00:00:20] [SPEAKER_02]: Good to see you, my friend.

[00:00:21] [SPEAKER_02]: So we have a very interesting topic in while the specific specifics of it are interesting.

[00:00:29] [SPEAKER_02]: I'd also like to make sure that we explore what the sum of the lessons are, that people

[00:00:33] [SPEAKER_02]: can learn from what's happened.

[00:00:34] [SPEAKER_02]: What we're talking about is the recent change in CEO at Starbucks.

[00:00:41] [SPEAKER_02]: So the now- I'll still see you, Luxembourg, and I'm Simon.

[00:00:46] [SPEAKER_02]: Had been there for 16, 17 months, hand picked by Howard Schultz who had come back three times,

[00:00:52] [SPEAKER_02]: which was, I think, a subplot story.

[00:00:58] [SPEAKER_02]: But he was replaced to very recently by Brian Niggle who has served extremely successfully

[00:01:05] [SPEAKER_02]: as a CEO of Chipotle where he kind of pulled them out of some trouble.

[00:01:11] [SPEAKER_02]: They were going through a bunch of food-related safety issues and their stock is up 800%

[00:01:17] [SPEAKER_02]: since we're getting to the point.

[00:01:18] [SPEAKER_02]: Yeah, which is wild.

[00:01:20] [SPEAKER_02]: So what I'm hoping is that we can, you're kind of unpack some of the lessons learned

[00:01:27] [SPEAKER_02]: cautionary tales and maybe some things that Brian and the board can be thinking about moving

[00:01:31] [SPEAKER_02]: forward.

[00:01:32] [SPEAKER_02]: But what just baseline, what's your take on what happened at Starbucks?

[00:01:36] [SPEAKER_00]: So of course none of us really know.

[00:01:38] [SPEAKER_00]: Like you never know, and I can tell you having been a CEO in the for-profit and nonprofit

[00:01:43] [SPEAKER_00]: world, there's so many things that happen within the CEO and board dynamic that there's

[00:01:50] [SPEAKER_00]: a public narrative about what happened, but we don't really know.

[00:01:53] [SPEAKER_00]: What I will say though is that the stock was underperforming.

[00:01:57] [SPEAKER_00]: And that's really cool.

[00:01:59] [SPEAKER_00]: Cliff.

[00:02:00] [SPEAKER_00]: And at the end of the day, that does not bode for a long tenure first in Europe.

[00:02:06] [SPEAKER_00]: And it just, it just, that's not how it works.

[00:02:08] [SPEAKER_00]: But I think there were signs of this.

[00:02:11] [SPEAKER_00]: Yeah, many have said and again, I don't anyone from Starbucks here was listening.

[00:02:15] [SPEAKER_00]: I don't know what's going on within your shop or what was, but I will tell you that we're

[00:02:20] [SPEAKER_00]: repeated signs that the culture of Starbucks was trying to figure out what it was going

[00:02:26] [SPEAKER_00]: to be.

[00:02:26] [SPEAKER_00]: It was kind of unclear.

[00:02:28] [SPEAKER_00]: And I remember specifically post George Floyd.

[00:02:30] [SPEAKER_00]: Do you remember when they, they've had a couple of missteps even in that area?

[00:02:34] [SPEAKER_00]: And I call them missteps and I think they've acknowledged them.

[00:02:36] [SPEAKER_00]: But you know, like the bearers, we're going to talk about diversity issues.

[00:02:41] [SPEAKER_00]: You remember that, that pyramid that was just roundly attacked.

[00:02:47] [SPEAKER_00]: And then there was, we're going to shut our stores down for a couple of hours to kind

[00:02:51] [SPEAKER_00]: of, you know, and that's just informative by many.

[00:02:56] [SPEAKER_00]: I think well intention.

[00:02:57] [SPEAKER_00]: And that was just the diversity context.

[00:03:00] [SPEAKER_00]: And then, you know, of course October 7th, they came a big issue for them.

[00:03:04] [SPEAKER_00]: Like I think this is an organization and you and I will likely talk about it in a minute.

[00:03:10] [SPEAKER_00]: But it speaks to culture.

[00:03:11] [SPEAKER_00]: I think one of the reasons Starbucks has been so incredibly successful at the end of the day

[00:03:16] [SPEAKER_00]: is so coffee, right?

[00:03:17] [SPEAKER_00]: And I think like they kind of coffee, you don't like to kind of coffee.

[00:03:20] [SPEAKER_00]: But they had a very, very clear culture.

[00:03:25] [SPEAKER_00]: And it's been wobbling.

[00:03:27] [SPEAKER_00]: And now comparing contrast to Chipotle, for example, where you know what they stand for.

[00:03:32] [SPEAKER_00]: Again, you're not for everyone.

[00:03:34] [SPEAKER_00]: But you know what they stand for.

[00:03:36] [SPEAKER_00]: So I think underlying all of this and I'd looked here, your perspective is it was an organization

[00:03:41] [SPEAKER_00]: that was culturally not quite as clear as it should be.

[00:03:46] [SPEAKER_00]: And as a result, other things started to happen and ultimately that leads to losing the best talent,

[00:03:54] [SPEAKER_00]: not being able to attract the best talent.

[00:03:55] [SPEAKER_00]: There was a point where Starbucks could get any executive they wanted.

[00:03:59] [SPEAKER_00]: You're not so much now.

[00:04:00] [SPEAKER_00]: And all of that, if you don't get the right people, right strategy and that's largely

[00:04:05] [SPEAKER_00]: because of the culture, the lack of cultural clarity, I think the business suffers.

[00:04:09] [SPEAKER_00]: It's actually a really interesting story.

[00:04:12] [SPEAKER_02]: So you're kind of getting back to what is the job or the CEO at the end of the day,

[00:04:18] [SPEAKER_02]: It's the for public company.

[00:04:20] [SPEAKER_02]: It's the stock price.

[00:04:22] [SPEAKER_02]: You have to manage the business.

[00:04:24] [SPEAKER_02]: That's why you have investors.

[00:04:25] [SPEAKER_02]: And that's why they are painting you not a small amount of money to steward their ship

[00:04:29] [SPEAKER_02]: in the right direction.

[00:04:31] [SPEAKER_02]: Starbucks is interesting, right?

[00:04:32] [SPEAKER_02]: Because Howard Schultz, who's effectively the founder of Starbucks as we know it,

[00:04:38] [SPEAKER_02]: you know, is a very strong personality.

[00:04:41] [SPEAKER_02]: As he, he, I think there's a whole succession planning story to be told in this too,

[00:04:46] [SPEAKER_02]: right?

[00:04:47] [SPEAKER_02]: Because he has to keep coming back to pull it out of the fire, right?

[00:04:52] [SPEAKER_02]: Kind of get it settled down again and then try to somehow pick his replacement.

[00:04:57] [SPEAKER_02]: He does.

[00:04:58] [SPEAKER_02]: He like, yeah, Bob Irrig coming back.

[00:05:01] [SPEAKER_02]: It's like, yeah, so like you say, like you said, like we don't know everything that's

[00:05:08] [SPEAKER_02]: going on, but for this gigantic company, there's some very small company, family-owned business

[00:05:14] [SPEAKER_02]: kinds of dynamics at play of like how do you replace dad?

[00:05:19] [SPEAKER_02]: How do you replace dad?

[00:05:21] [SPEAKER_02]: And he continues to struggle to do that.

[00:05:24] [SPEAKER_02]: I think Brian Nipple is total rock star.

[00:05:27] [SPEAKER_02]: He certainly doesn't need mine, you know, kind of endorsement on that his record speaks

[00:05:31] [SPEAKER_02]: for itself.

[00:05:32] [SPEAKER_02]: But, you know, so stock price will withdraw stock price, right?

[00:05:36] [SPEAKER_02]: It's sales and profits that comes from innovation, right?

[00:05:42] [SPEAKER_02]: And the proliferation of stuff that they do is very hard to manage, which creates operational issues.

[00:05:49] [SPEAKER_02]: But then there's also that what you're describing, there's the culture piece of this.

[00:05:55] [SPEAKER_02]: And the whole vibe of what it means to work at Starbucks, to be at the risk,

[00:06:00] [SPEAKER_02]: you didn't say this part, but like the whole unionization exactly thing.

[00:06:04] [SPEAKER_02]: And it's like, like that's like the opposite of where a family and I'm part of this is like,

[00:06:10] [SPEAKER_02]: no, now we've kind of been to us and them and you know, we're going to protect our rights

[00:06:14] [SPEAKER_02]: and everything else and they never got to handle it.

[00:06:16] [SPEAKER_02]: That very well.

[00:06:18] [SPEAKER_02]: And so, you know, you got to run the business right and you got to keep your people focused

[00:06:24] [SPEAKER_02]: and motivated and he kind of did not do a great job on either one of those.

[00:06:29] [SPEAKER_02]: It's interesting, I love your take on this.

[00:06:31] [SPEAKER_02]: Early on in his tenure, he would go and be a barista.

[00:06:35] [SPEAKER_02]: He was trying to get so embedded into the business because he's a McKinsey consultant.

[00:06:40] [SPEAKER_02]: Then he was CEO or GM of Rick and Ben Kees are who actually under performed their peer group

[00:06:48] [SPEAKER_02]: during COVID when they're selling sanitary stuff.

[00:06:52] [SPEAKER_02]: Not a, which is kind of hard.

[00:06:57] [SPEAKER_02]: But for me, like I mean, I get to just want to understand the business and you're trying to get

[00:07:02] [SPEAKER_02]: in the business but it didn't feel very CEO-ish to me to see him wearing an apron.

[00:07:07] [SPEAKER_00]: Well, yeah. So that's, that's gosh boy, have you unlocked a something that I feel strongly about?

[00:07:16] [SPEAKER_00]: If listen, there's something to be said for the CEO understanding, you know, a little bit

[00:07:24] [SPEAKER_00]: about what happens on the front line and I get that and that is something that you do a day or two

[00:07:30] [SPEAKER_00]: and and I don't mean literally a day or two but but your ultimate job is to come up with the right

[00:07:37] [SPEAKER_00]: strategy and then ensure that it's being executed. You can't do that if you're spending a

[00:07:43] [SPEAKER_00]: disproportionate amount of your time in a store. There are people who do that in the store and

[00:07:48] [SPEAKER_00]: the field hierarchy has, you know, store managers and district managers and regional. So they have

[00:07:54] [SPEAKER_00]: people who do that, that is execution. You at the CEO, you've got to ensure that executions

[00:08:00] [SPEAKER_00]: happening but you do that through your people but your real job is the vision, the culture,

[00:08:06] [SPEAKER_00]: the strategy and I agree with you and I first thought, I said okay, interesting first couple of

[00:08:12] [SPEAKER_00]: days who can be wrong by going into a store to kind of experience for a second as I said a day

[00:08:19] [SPEAKER_00]: or two some period of time but after that you've got to get to what's the big picture of

[00:08:24] [SPEAKER_00]: macro economic environment to your point unions how differently are employees thinking about work

[00:08:30] [SPEAKER_00]: in their relationship with work all that stuff requires and you only have 24 hours in a day. So

[00:08:35] [SPEAKER_00]: this proportion amount of your time messaging that you're going to work on a store. I'm not sure

[00:08:40] [SPEAKER_00]: especially for New CEO. So let's say that new in role, you are so busy trying to figure this thing out

[00:08:48] [SPEAKER_00]: particularly with a group of business that has been struggling that you just so again no judgment

[00:08:53] [SPEAKER_00]: here because I hate Monday morning quarterback so it comes to being leader because you're not sitting

[00:08:58] [SPEAKER_02]: the seat but I'll tell you that was questionable from day one. Yeah so um okay right we could keep going

[00:09:07] [SPEAKER_02]: on that because what does it say but what's your take on they kind of keep charting through CEOs

[00:09:14] [SPEAKER_02]: and sort of the Howard Schultz shadow that looms really large and then you're on a couple at least

[00:09:20] [SPEAKER_02]: public boards like how does all that work and what does Starbucks not getting right?

[00:09:26] [SPEAKER_00]: So again and I will say to make sound because I don't know what are they not getting right let me

[00:09:31] [SPEAKER_00]: tell you what I don't know but I will tell you that the evidence for the indicate right the evidence

[00:09:36] [SPEAKER_00]: would indicate a misdemeanor but no I think it's I think you've got a couple of things. When you

[00:09:44] [SPEAKER_00]: leave your role as a CEO whether you're the founding CEO or just a big you know you have a big

[00:09:49] [SPEAKER_00]: presence you've got to make room for the for the next person we saw that Disney that I referred

[00:09:56] [SPEAKER_00]: to what Iger had an office in the building he continued to essentially influence and hold a court

[00:10:02] [SPEAKER_00]: over the major decisions within the business it actually is unfair to the new CEO that you know

[00:10:10] [SPEAKER_00]: so when I joined Sharon seven years ago and my predecessor but they had asked us to sort of run

[00:10:19] [SPEAKER_00]: his credit. He said no no no Johnny's got to do this and I've got to go away like I really have

[00:10:25] [SPEAKER_00]: to step away and not allow people to think they can go to me because I can manage from afar

[00:10:32] [SPEAKER_00]: and and I would say to Howard as much as you care about your business there's a lot to be said

[00:10:37] [SPEAKER_00]: for allowing the new person to to be the boss and so that concerns me and I hope that they learned

[00:10:45] [SPEAKER_00]: from that. The second thing is a real big issue is this is a board issue this is not a Howard issue

[00:10:51] [SPEAKER_00]: this is a board issue the board ultimately has one employee and it's the CEO and the board should

[00:10:58] [SPEAKER_00]: literally this time I hope and knowing the Brian that I think I know in business part of it is he

[00:11:05] [SPEAKER_00]: likely said now I can't come in and be Howard's guy Howard might be on the board might be chairman

[00:11:10] [SPEAKER_00]: but I have to be the CEO you have one employee I have a hundred thousand employees or whatever

[00:11:15] [SPEAKER_00]: and hopefully the board has said that going forward Howard has an opinion that has a founder

[00:11:23] [SPEAKER_00]: and an important opinion but it's not disposable the CEO has to chart his or her own course

[00:11:29] [SPEAKER_02]: including modifying resetting the culture right so so it feels like with Brian Nichols appointment

[00:11:41] [SPEAKER_02]: the CEO they like we need somebody who understands food service so we're not starting from

[00:11:47] [SPEAKER_02]: going on zero trying to figure out our business back to you know wearing aprons and stuff but

[00:11:53] [SPEAKER_02]: you know we've done a previous episode on CEO comp and I think you know kind of where I'm out on that

[00:11:59] [SPEAKER_02]: but there you go. Yeah, I the way we do that. If there was ever I mean on both sides of this

[00:12:08] [SPEAKER_02]: like well a lot some of them is still there they're stock tank like 20% or some giant number

[00:12:16] [SPEAKER_02]: it is was measured in tens of billions of dollars of market cap in a day just being taken off the board

[00:12:25] [SPEAKER_02]: like holy cow and then Brian comes in and people will look at his compensation package and

[00:12:32] [SPEAKER_02]: think if you total all of it up it approaches a hundred million dollars okay so which part of me

[00:12:39] [SPEAKER_02]: site really but and this is this is your point which is extremely well made in this case

[00:12:46] [SPEAKER_02]: do you know the ROI is on Brian already he hasn't even started do you know it's 18,000

[00:12:54] [SPEAKER_02]: their stock is a 18 billion dollars on the announcement right and you know you know I've been

[00:13:06] [SPEAKER_00]: very long paid every that point right and I said that you know you and I've had on the work

[00:13:12] [SPEAKER_00]: where a lot of debates about that listen you can sit down all day and do the fancy math that's you

[00:13:19] [SPEAKER_00]: hundred million dollars is a gazillion times with the average boy that is just it is a horrible

[00:13:26] [SPEAKER_00]: way to think about this the better and more appropriate way to think about this as a from a company

[00:13:33] [SPEAKER_00]: and particularly the financial markets perspective is investors have now are benefiting significantly

[00:13:42] [SPEAKER_00]: in fact disproportionately from his appointment he should share in that and as he takes this company

[00:13:49] [SPEAKER_00]: and makes it better he should absolutely be financially rewarded you know I feel this way we we

[00:13:55] [SPEAKER_00]: talk about team language a lot and we talk about you know stars in our market players etc in sport

[00:14:05] [SPEAKER_00]: if someone name her Caitlin Clark or someone LeBron James if a team get someone in there and

[00:14:13] [SPEAKER_00]: they fill those stadiums and the owners are making a ton of money then that talent should be paid

[00:14:19] [SPEAKER_00]: and it might be disproportionate to the person who's a ticket taker at the athletic building but

[00:14:26] [SPEAKER_00]: if they're putting butts in seats that star is adding to the value of the organization and the

[00:14:33] [SPEAKER_00]: profitability he or she should share in that and I feel strongly about it and I think this is

[00:14:38] [SPEAKER_02]: way up to the CEOs so so unpredictably building on your point is because you said investors and

[00:14:48] [SPEAKER_02]: I know you you meant this more broadly because it's stakeholders in table he's or if Starbucks is

[00:14:53] [SPEAKER_02]: healthy and growing and feeling financially stable and sturdy guess what that means they're not having

[00:15:03] [SPEAKER_00]: layoffs layoffs that means they're giving merit it means their ping bonuses more importantly

[00:15:08] [SPEAKER_00]: they are growing and creating opportunities in communities and various communities and

[00:15:12] [SPEAKER_02]: it's going to and then sort of the the next circle out is the communities are benefiting

[00:15:17] [SPEAKER_02]: from a healthy Starbucks a dying Starbucks doesn't benefit anybody in their ecosystem hey I can tell you

[00:15:25] [SPEAKER_00]: I was at blockbuster you remember I know how this works at one point we were Starbucks we were on

[00:15:31] [SPEAKER_00]: every corner you ubiquitous people knew our brand and then we weren't and so you're absolutely right

[00:15:37] [SPEAKER_00]: if you've focused on if it takes a hundred million dollars to attract someone who can put

[00:15:42] [SPEAKER_00]: 18 billion heck 10 billion on the books and with promises of more then it was money will spend

[00:15:52] [SPEAKER_00]: and that's what we've got to do is not the temptation is to get into what I think is really really

[00:15:58] [SPEAKER_00]: not strategic thinking when it comes to compensation focusing on the headline number is just

[00:16:03] [SPEAKER_00]: they had a number whatever and by the way as you and I know and anyone listening here I'm sure

[00:16:07] [SPEAKER_00]: knows a lot of that he'll get the equity but it only really gets his value if he can bring the stock

[00:16:14] [SPEAKER_00]: price up so he you know it's not like someone wrote him a hundred million dollar check although

[00:16:18] [SPEAKER_00]: I did read that he got a 10 million dollar sign in bonus right good for him this guy we do

[00:16:24] [SPEAKER_00]: 10 million dollar signing bonus is every day in professional sports and none of those individuals

[00:16:29] [SPEAKER_00]: as great as they might be will create the kind of economic activity that a CEO over Fortune 500

[00:16:35] [SPEAKER_02]: company will period policy yeah and so yes yes yes yes so let's let's think about because I think

[00:16:43] [SPEAKER_02]: for for people listening you're the next piece of this will be germane as well which is

[00:16:49] [SPEAKER_02]: change management right so we're in a company environment right now I mean what he's

[00:16:56] [SPEAKER_02]: getting inserted into is not a fine tuned well oil machine they get in crushed in China

[00:17:03] [SPEAKER_02]: their US which is a largest market of course is going backwards like same source sales or negative

[00:17:09] [SPEAKER_02]: right you've got this proliferation of air quote innovation which is just making their business way too

[00:17:17] [SPEAKER_02]: complex and if the ground level it's too hard to go executing and so on this stuff right that

[00:17:23] [SPEAKER_02]: they've got consumers who are like inflation is eating me up like I'm not sure I can do seven

[00:17:29] [SPEAKER_02]: dollars every day it Starbucks anymore so he's clearly has a lot of headwinds yes what are some

[00:17:36] [SPEAKER_02]: of the leadership and kind of change management either priorities you might think for him or

[00:17:43] [SPEAKER_02]: broadly how leaders listening to this can think about difficult change with their company well so

[00:17:49] [SPEAKER_00]: I alluded to it in the beginning but let me put a real point to pen it in he's got to get the

[00:17:55] [SPEAKER_00]: culture like they run a business they kind of know what he will very quickly given his background

[00:18:02] [SPEAKER_00]: he will be able to determine whether operational efficiencies he'll right size the organization

[00:18:07] [SPEAKER_00]: management etc he'll deal all of that but his ultimate ultimate and I will use that word

[00:18:12] [SPEAKER_00]: penultimate opportunity is to say what are we going to be going forward you know and that's

[00:18:20] [SPEAKER_00]: vision but it's also like what's the culture how are we going to turn this thing around

[00:18:25] [SPEAKER_00]: and that requires some real in-depth conversations with his management team that will cascade

[00:18:32] [SPEAKER_00]: throughout the organization you get input from wherever but at the end of the day they're going to

[00:18:36] [SPEAKER_00]: have to give and arrive at this phrase that I use just cultural clarity he's got to say to the

[00:18:41] [SPEAKER_00]: organization this is who we're going to be and this is how we're going to do it and therefore some

[00:18:46] [SPEAKER_00]: of you are going to come to the journey somewhat and we're all going to be good but you can't do

[00:18:52] [SPEAKER_00]: this without achieving a level of cultural clarity that like it's it's number one it's job number

[00:19:00] [SPEAKER_00]: one number two and number three you just have to and I tell you so I spent Monday of this past week

[00:19:06] [SPEAKER_00]: with the management team of Chick-fil-A also yeah they invited me down and one of the things

[00:19:12] [SPEAKER_00]: at the end of the day is chicken right but one of the things that they are so clear about

[00:19:17] [SPEAKER_00]: is their culture I mean unapologetically we don't open on Sundays and if you don't like that too bad

[00:19:22] [SPEAKER_00]: we are a Christian faith based organization you don't have to we're not recruiting new members

[00:19:28] [SPEAKER_00]: but guess what this is our culture we will pray we won't curse like they're just they have rules of

[00:19:34] [SPEAKER_00]: engagement and I think it's why really do you ride past a Chick-fil-A anywhere where there's not

[00:19:41] [SPEAKER_00]: a line I mean totally you're in it usually a long line and they move those lines this is what

[00:19:49] [SPEAKER_00]: Brian and frankly any CEO has to do is get real clear about our culture so that to me that's it you

[00:19:55] [SPEAKER_00]: can yes they'll run the numbers and again they'll determine efficiencies and all of that but

[00:20:00] [SPEAKER_00]: at the top you know all this entire thing his success is largely dependent upon it being

[00:20:06] [SPEAKER_00]: making it very clear to people this is who we are and this is how this transformation is going

[00:20:10] [SPEAKER_02]: to be underway how much of that is I hope I can say this right away how much of that is

[00:20:18] [SPEAKER_02]: listening kind of soliciting from people what they think it is or should be and how much of

[00:20:22] [SPEAKER_02]: it's Brian say I'm kind of telling y'all this is what our culture is going to be so I can tell

[00:20:27] [SPEAKER_00]: from a see I'd had to do this and that's a really great and insightful question Bob so I think the

[00:20:32] [SPEAKER_00]: answer is it's both but using hopefully he has will have a great relationship with that of a jar there

[00:20:39] [SPEAKER_00]: but someone does need to solicit from the organization it can't be purely a treatop strategy it

[00:20:46] [SPEAKER_00]: has to be treatops and grassroots at once my take on it was I literally believe that you find I randomly

[00:20:56] [SPEAKER_00]: when I joined Sharon talk to oh 150 people I don't know the number but it was a significant number

[00:21:02] [SPEAKER_00]: of employees without managers in a room and not in group settings I actually talked one on one with

[00:21:07] [SPEAKER_00]: people to say tell me how do things actually work here what is the culture now so let's start with

[00:21:14] [SPEAKER_00]: what it is we can get to what we aspire for it to be but what is it right now doing that a

[00:21:20] [SPEAKER_00]: assessment work and I talked to a ton of people from the janitor to the executive office this I wanted

[00:21:25] [SPEAKER_00]: to understand no filter with that in hand the next step so I've gotten information insights from

[00:21:32] [SPEAKER_00]: the organization then we convened the management team and said okay guys this is what I've heard

[00:21:38] [SPEAKER_00]: got check it does this resonate because you all were here before I was but now let's talk about

[00:21:43] [SPEAKER_00]: what we want it to be and we collectively talking about crowd sourcing we kind of said this is what

[00:21:49] [SPEAKER_00]: we want to be going forward and then the CEO ultimately is the owner of the culture HR the

[00:21:56] [SPEAKER_00]: silitates it and is the keeper of the culture but I ultimately at the CEO level have to own it

[00:22:02] [SPEAKER_00]: and then you tell people this is what we're gonna be and he has to be prepared as you do

[00:22:07] [SPEAKER_00]: in any organization with some people saying that's not where I want to work anymore okay and some

[00:22:12] [SPEAKER_00]: of those people will be stars but you said but this you've gotta be really clear back to the

[00:22:17] [SPEAKER_00]: the the chicken fillets of be clear about what your culture is and then the right people will

[00:22:22] [SPEAKER_00]: gravitate towards you and when everyone's aligned on culture the business transformation

[00:22:28] [SPEAKER_00]: turnaround becomes a lot easier because you're not fighting from within you already have the

[00:22:32] [SPEAKER_00]: external factors that you're fighting the dunk and now running and growing and done allow you

[00:22:37] [SPEAKER_00]: got all of this happening to you he's gotta get real clear about his culture yeah so I learned this

[00:22:44] [SPEAKER_02]: and you and I'm gonna actually build on for a little bit but you know when you just described as

[00:22:48] [SPEAKER_02]: you did discovery first you did you know kind of very intense listening right so discovery then

[00:22:56] [SPEAKER_02]: we'll call it debate but discussed debate right but decide and ultimately that decision lives with you

[00:23:05] [SPEAKER_00]: as the CEO and then commit period period the commit part is the biggest thing and the CEO can't

[00:23:13] [SPEAKER_00]: make you commit to anything HR can't make you admit but you can't get to the commitment if you

[00:23:18] [SPEAKER_00]: don't have clarity like people can't commit to this it's a vibe and how we're gonna do it I

[00:23:24] [SPEAKER_00]: found that we jumped to the commit CEO said this is our culture I need you to commit to it and you

[00:23:30] [SPEAKER_00]: haven't engaged in the discovery work because he could come in and the temptation is to come in and say

[00:23:36] [SPEAKER_00]: I was very successful at my last gig and I'm gonna overlay how I did it and the culture on this

[00:23:41] [SPEAKER_00]: Starbucks that could be really risky I've seen that done that is a horrible playbook right clearly

[00:23:47] [SPEAKER_00]: we're all informed by our successes but every organization is unique it's unique and it's how

[00:23:54] [SPEAKER_00]: it operates and you got to that's why you have to go through the discoveries phase because you do need

[00:24:00] [SPEAKER_00]: to understand the nuances that the intricacies of how this organization it's an organization at

[00:24:05] [SPEAKER_02]: how it operates yeah and you know one of the things that I have learned from you my many is

[00:24:12] [SPEAKER_02]: culture at the end of the day what two things culture is not right or wrong it is it just the works

[00:24:17] [SPEAKER_02]: for you if you can't commit to this this may not be a good culture for you doesn't mean our

[00:24:22] [SPEAKER_02]: culture's bad just means it's not for you Chick-fil-A is like a perfect example of that but then the

[00:24:29] [SPEAKER_02]: second thing is it's not mission statement it's not vision statement it's not value it's how

[00:24:36] [SPEAKER_02]: stuff actually gets done actually gets done really really really really gets done and at Starbucks

[00:24:43] [SPEAKER_02]: looking at the evidence the way stuff gets done is broken yep and in whether it's

[00:24:52] [SPEAKER_02]: people know there's a problem and it's hitting a ceiling and not getting done or there's

[00:24:57] [SPEAKER_02]: a lack of non-listening going on I've got my own idea I don't want your feed whatever it is

[00:25:05] [SPEAKER_02]: isn't working there and you know I think just going back to Brian for a second you

[00:25:11] [SPEAKER_02]: he walked into a message of hope like that's right it's mess he's been I did not want to go to

[00:25:16] [SPEAKER_02]: Chipotle because I'm going to get Salma Nella right well that's not a benefit many people are looking

[00:25:23] [SPEAKER_02]: for and he turned it around as I said at the beginning you know they've had a 800%

[00:25:30] [SPEAKER_02]: gain in their share price slash market cap everybody's a happy camper right next thing

[00:25:38] [SPEAKER_00]: it's not a blip it is he's done this over time and that proved investors love it employees love it

[00:25:46] [SPEAKER_00]: because they have opportunity and that's something I'm glad you call me back on that earlier when I say

[00:25:50] [SPEAKER_00]: investors is to me I include financial investors and other stakeholders but everyone who's invested

[00:25:56] [SPEAKER_00]: because by the way a lot of these organizations as an employee your full one K is contributing

[00:26:02] [SPEAKER_00]: to invest in the company you may not know it directly but if you're in the market then you

[00:26:08] [SPEAKER_00]: likely to be in some Chipotle somewhere somehow so this idea that all of us have a vested interest

[00:26:14] [SPEAKER_02]: in ensuring this thing works is critical yeah and I mean everybody wants to be on a winning

[00:26:18] [SPEAKER_02]: team nobody wants to be on a losing team right you're very best players are going to go find a better

[00:26:25] [SPEAKER_02]: team to be you because nobody wants to be on an under 500 team and then some it's some level

[00:26:32] [SPEAKER_02]: I have to believe that creativity innovation suffers because what's the point all right you know like I don't want

[00:26:41] [SPEAKER_02]: you know it's all kind of hopeless versus no we've got this and there's this renewed vision for

[00:26:46] [SPEAKER_02]: we can be and why we want to be who we can be and I can get a line around that which is all the

[00:26:52] [SPEAKER_02]: culture stuff last question is I'm going to guess that he might bring some trusted advisors along

[00:27:00] [SPEAKER_02]: with him that's right how do you do that in a way that is not completely disruptive but at the same

[00:27:08] [SPEAKER_02]: time it's a CEO you need to be surrounded by people who get you and can help you hit the ground running

[00:27:14] [SPEAKER_02]: a little faster than not having a core group of people around you so that's that is one of the

[00:27:21] [SPEAKER_00]: most hotly debated and contested conversations in boards and in leadership generally partially

[00:27:30] [SPEAKER_00]: because well there's some practical realities my guess is rating chipotle either they will contractually

[00:27:38] [SPEAKER_00]: not be able to do it they're in the same space one is a different type of food but at the end of the day

[00:27:44] [SPEAKER_00]: is probably something in his former contract with his company and in the contracts of his

[00:27:49] [SPEAKER_00]: other executives that say you can't exactly rate us so that's one secondly there's some practical

[00:27:56] [SPEAKER_00]: realities in that that company is doing well chipotle his people aren't quick to jump and go jump into

[00:28:02] [SPEAKER_00]: this situation which is still a question mark right we've seen a bullet because sure but he won't be the

[00:28:07] [SPEAKER_00]: first person who you know so am I going to leave the thing that I'm always working this chipotle

[00:28:13] [SPEAKER_00]: my security and if they have all sorts of compensation plans as you might expect that tie these

[00:28:18] [SPEAKER_00]: people to the company so I think practically I don't think there's a chance that he just goes

[00:28:25] [SPEAKER_00]: and rates his former organization probably not in the best taste anyway but you do need a certain

[00:28:31] [SPEAKER_00]: number some number of people who come with you who know you so that you can work faster when I

[00:28:38] [SPEAKER_00]: join Sherman CEO I brought a couple of people to a three and I was intentional not to displace

[00:28:43] [SPEAKER_00]: other people so that's the key. You come in the door and I need these two or three people and I say

[00:28:50] [SPEAKER_00]: I'm going to fire my otherwise nicely performing CFO and I'm going to fire my GC and I'm going

[00:28:54] [SPEAKER_00]: to bring in and replace those jobs that's dangerous because it creates a lot of angst within the

[00:29:00] [SPEAKER_00]: management team. Okay so at one point does he just replaced me with someone from his past you

[00:29:06] [SPEAKER_00]: got to be careful there so you bring it advisors and if there are open jobs currently let's say

[00:29:13] [SPEAKER_00]: he has an open CFO job well then great you can bring someone who you've worked with in the past

[00:29:17] [SPEAKER_00]: or you've experienced through some other interactions in a past year like I want to bring them

[00:29:22] [SPEAKER_00]: but I caution leaders this is not like becoming the president of the United States where

[00:29:26] [SPEAKER_00]: the entire cabinet goes away and you replace them all and frankly I think the federal government

[00:29:32] [SPEAKER_00]: could learn from that too because you do lose some very, very important

[00:29:39] [SPEAKER_00]: culture when you do that and you create instability but he's got to an every leader I know

[00:29:45] [SPEAKER_00]: and the way that I did it you do bring two or three people who allow you to get to market a lot

[00:29:49] [SPEAKER_00]: faster because they know how you operate they know how you think and you all have a playbook

[00:29:53] [SPEAKER_00]: of so many times. Any final thoughts? I'm just looking at the time and I'll make sure

[00:29:58] [SPEAKER_00]: I might be like your time and let's start. I think the biggest thing is is early on Brian when you

[00:30:04] [SPEAKER_00]: come into an inter-organization either that needs to be transformed just because or because

[00:30:09] [SPEAKER_00]: they've committed to transforming or that's in trouble you've got to win the hearts in the minds

[00:30:14] [SPEAKER_00]: of your employees. It's the end of the day while it's really important to sitting corporate and

[00:30:20] [SPEAKER_00]: talk about what they're talking about in corporate and design new plans and everything that front

[00:30:25] [SPEAKER_00]: line staff has got to believe in you because if they don't believe in you they can sabotage the

[00:30:32] [SPEAKER_00]: business, they can leave the business and find other opportunities etc. So I would just encourage

[00:30:38] [SPEAKER_00]: and he doesn't need to hear this from me but any leader when you walk into the situation you do

[00:30:43] [SPEAKER_00]: have to very quickly capture the minds and the hearts of the masses. Yes, yes, yes, so we talked about

[00:30:52] [SPEAKER_02]: this a lot is convictions what do you believe is true leads to clarity which will define their

[00:30:59] [SPEAKER_02]: strategy moving forward. Once you've got clarity clarity breeds confidence we've done the

[00:31:05] [SPEAKER_02]: homework we've done the listening we're committed to it and confidence is contagious people want

[00:31:11] [SPEAKER_02]: to believe Johnny. I believe people want to believe give me something to believe in and you know

[00:31:18] [SPEAKER_02]: I think he's got a great chance I think again the broader application is exactly what you said

[00:31:25] [SPEAKER_02]: you have got to bring these employees along with you and if you can do that that's a tidal wave

[00:31:31] [SPEAKER_02]: waiting to happen. That should be amazing. So it's not the one if he can do this. All right,

[00:31:38] [SPEAKER_02]: man, we're going to always do our friendly audience here at the workwire thank you so much

[00:31:43] [SPEAKER_02]: and investing in a few minutes of your day listen to Johnny I talk about what's going on in the news

[00:31:47] [SPEAKER_02]: and how it impacts the world of work and with that Johnny I will let you go come on the workwire

[00:31:53] [SPEAKER_02]: do it have a great great weekend everybody and we'll see you on the next episode.

[00:31:58] [SPEAKER_00]: Not right, be well.