It's not mature yet, but HR's use of artificial intelligence shows promise for both employers and workers.

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[00:00:15] Welcome to PeopleTech, the podcast of WorkforceAI.news. I'm Mark Pfeffer.

[00:00:32] Let's take a step back today and look at how HR is taking advantage of or gearing up for AI.

[00:00:39] I'm joined by Siobhan Fagan, the Editor-in-Chief of Reworked.

[00:00:43] We're going to talk about what's real and what's not, how the workforce will adapt,

[00:00:48] where AI fits into HR, and where HR fits into AI.

[00:00:53] That and more on this edition of PeopleTech.

[00:00:59] Siobhan, thanks for being here today.

[00:01:02] Thanks so much for having me.

[00:01:03] Great to talk with you.

[00:01:05] Let's talk about AI and HR, not surprisingly.

[00:01:12] It seems like in the HR space, there's a lot of hype going on from vendors and consultants about all the wonderful things that AI is going to be able to do for HR.

[00:01:24] If you think about the hype of AI versus the reality of AI, how do those things align?

[00:01:34] Well, I would say that the hype is not relegated only to the HR space.

[00:01:41] The AI conversation has basically sucked all of the air out of the room so that people are fundamentally approaching this from a tech-first question,

[00:01:54] rather than what solutions, like what problems are we trying to solve?

[00:01:59] So it's the old hammer and nail issue, where it's the hammer in search of the nails.

[00:02:06] So I think that that's kind of going across the board and not only specific to HR.

[00:02:13] As we're nearing the end of the year, and we are hearing more and more about agentic AI,

[00:02:20] I think that that is a space now where we are hearing a lot of promises,

[00:02:27] and not necessarily much by way of delivery.

[00:02:30] And I'm assuming your audience knows what is meant by agentic AI,

[00:02:35] although there does not seem to be a common definition.

[00:02:39] But basically, we're talking about those autonomous AI bots that are able to work through entire processes,

[00:02:46] sometimes in coordination with other AI bots,

[00:02:50] to solve complex problems with very little, if any, human oversight.

[00:02:55] And so that's what we're currently being promised.

[00:02:58] And we still are sort of in wait and see mode there.

[00:03:02] You know, it seems to me that throughout the organization,

[00:03:06] there's an awful lot of energy being spent on exploring AI,

[00:03:14] trying it out, you know, implementing it,

[00:03:17] coming up with use cases and all of that kind of thing.

[00:03:20] Do you think that's true, that it's getting an inordinate amount of attention?

[00:03:26] And is that getting in the way first of business in general,

[00:03:31] but secondly, is getting in the way of HR doing its basic job?

[00:03:35] Well, that's an interesting question.

[00:03:39] I do think that to your first point, the hype is definitely getting in the way,

[00:03:46] because I think what it's doing is creating a sense of FOMO,

[00:03:51] where people are scrambling to keep up with what is going on,

[00:03:57] and not necessarily understanding what the realistic things are.

[00:04:03] So if you look at, for example, the promises of AI in recruiting,

[00:04:08] which is obviously one of the big use cases that people are using,

[00:04:12] and you are told that it will simplify and it will streamline

[00:04:18] and it will, you know, help you solve all of your problems.

[00:04:22] But the companies that are doing it well are using it as a assistant

[00:04:30] more than a fully autonomous agent.

[00:04:36] They are using it in areas like for a chatbot.

[00:04:42] I spoke with somebody at a major hospital the other day

[00:04:45] who is using an AI chatbot,

[00:04:47] and it basically streamlined their recruiting process

[00:04:51] by getting all of these nurses and other people

[00:04:54] who were wanting to apply to the hospital system

[00:04:57] to the right jobs quickly,

[00:04:59] which was something that wasn't happening earlier.

[00:05:02] And that was just like this very small,

[00:05:04] very specific use case where they saw real results.

[00:05:08] And I think that we need more case studies like that

[00:05:11] rather than these overblown promises of what it can do

[00:05:16] and where it's going to be seen.

[00:05:19] Well, it does seem like there's a lot of money going into all of this,

[00:05:23] that companies are making a big investment

[00:05:25] in terms of time and dollars.

[00:05:31] Did you think the money that they're spending is well spent,

[00:05:35] or are they just kind of throwing dollars at something

[00:05:39] and hoping they can find a value to it?

[00:05:42] That's a tough one.

[00:05:44] I can't speak to anybody's budgeting process.

[00:05:48] I do think that there is a need for companies

[00:05:52] to be experimenting with,

[00:05:54] to be finding good solutions,

[00:05:56] practical solutions of AI in their stacks.

[00:05:59] And I think that since they have already invested

[00:06:03] in so many of these tools already,

[00:06:05] they're already in place

[00:06:06] and their existing vendors are introducing this AI,

[00:06:09] then absolutely play with it.

[00:06:11] Absolutely continue using it.

[00:06:13] When we look at something though,

[00:06:17] like ChatGPT's $200 subscription

[00:06:21] that they announced last week,

[00:06:23] when we're looking at that kind of outlay

[00:06:27] on top of what is already a fairly considerable amount

[00:06:32] of spending per person per month,

[00:06:34] is that practical?

[00:06:36] I would want to see more results

[00:06:38] before I would suggest anybody throw that money down.

[00:06:42] Do you think companies are going to be running

[00:06:45] to do it anyway,

[00:06:46] just because it's sort of a cool thing to do?

[00:06:50] I'm sure some will.

[00:06:51] Yeah, absolutely.

[00:06:52] But I do think that right now,

[00:06:55] the real use cases,

[00:07:00] the practical use cases

[00:07:01] that are helping people do their jobs better

[00:07:04] as opposed to the speculative

[00:07:05] is where people should be putting their money.

[00:07:09] And if possible,

[00:07:12] when they do get those practical use cases running,

[00:07:15] then having that sandbox on the side

[00:07:17] where they can experiment

[00:07:18] and they can find these perhaps moonshot chances

[00:07:23] where it will work in a more innovative way.

[00:07:27] You know,

[00:07:29] in reading and following things about AI and HR,

[00:07:34] hear a lot from CHROs,

[00:07:36] hear a lot from CIOs,

[00:07:39] hear a lot from HR directors,

[00:07:41] but I don't hear a lot from the practitioners.

[00:07:44] What are the people

[00:07:45] who are just kind of frontline HR staff,

[00:07:49] what are they thinking about all this?

[00:07:51] I think in a lot of cases,

[00:07:53] they're trying to balance,

[00:07:55] I mean,

[00:07:55] and it's the role of HR in general.

[00:07:57] They're trying to balance these push and pull

[00:08:00] between their senior leaders

[00:08:01] who are eager to find out

[00:08:05] how AI can create these efficiencies,

[00:08:08] can create this optimization

[00:08:10] that we've all been promised,

[00:08:12] while at the same time

[00:08:13] having to handle the pressure from below

[00:08:17] where employees are both interested in,

[00:08:22] curious of,

[00:08:23] and using AI,

[00:08:25] but at the same time scared of being replaced

[00:08:27] and in some cases

[00:08:29] are needing to be upskilled.

[00:08:31] And so,

[00:08:32] I think the HR people

[00:08:35] are in a tough position between the two,

[00:08:38] but that's sort of the balancing act

[00:08:39] that they do in their roles every day.

[00:08:41] If you like swiping,

[00:08:43] then head over to Substack

[00:08:44] and search up Work Defined,

[00:08:47] WRK Defined,

[00:08:48] and subscribe to the weekly newsletter.

[00:08:51] Hey everybody,

[00:08:51] I'm Lori Rudiman.

[00:08:52] What are you doing?

[00:08:53] Working?

[00:08:54] Nah.

[00:08:54] You're listening to a podcast about work

[00:08:56] and that barely counts.

[00:08:58] So while you're at it,

[00:08:59] check out my show,

[00:09:00] Punk Rock HR,

[00:09:02] now on the Work Defined Network.

[00:09:04] We chat with smart people

[00:09:05] about work,

[00:09:06] power,

[00:09:06] politics,

[00:09:07] and money.

[00:09:08] Are we succeeding?

[00:09:09] Are we fixing work?

[00:09:10] Eh, probably not.

[00:09:11] Work still sucks,

[00:09:12] but tune in for some fun,

[00:09:14] a little nonsense,

[00:09:15] and a fresh take on how to fix work

[00:09:17] once and for all.

[00:09:19] Let me ask you about AI's impact on HR.

[00:09:24] We hear a lot about,

[00:09:25] you know,

[00:09:26] AI improves efficiency,

[00:09:28] lets people spend more time

[00:09:30] on strategic issues

[00:09:32] rather than work-a-day issues.

[00:09:35] Is AI materially changing

[00:09:38] the way HR works,

[00:09:40] do you think?

[00:09:42] Not on any broad scale yet.

[00:09:44] I think there are pockets.

[00:09:46] I think there are success stories.

[00:09:49] I can think of one

[00:09:51] in the form of MasterCard,

[00:09:53] who was an early adopter of AI

[00:09:56] in their internal talent marketplace,

[00:10:00] and they were using the AI

[00:10:02] in that case

[00:10:03] to connect employees

[00:10:06] with potential part-time work,

[00:10:10] potential mentors,

[00:10:11] and all sorts of other things.

[00:10:13] And in that case,

[00:10:13] it was quite successful

[00:10:14] and it was a very specific use case.

[00:10:18] But I don't think

[00:10:20] that we are seeing

[00:10:21] the efficiencies yet

[00:10:24] at any scale.

[00:10:25] And I think that

[00:10:26] there is a fundamental

[00:10:29] talent gap

[00:10:30] both in the employees

[00:10:33] but also in the HR field

[00:10:35] where we all need to be upskilled.

[00:10:37] We all need to have

[00:10:38] that understanding

[00:10:41] specifically

[00:10:42] of when to use AI

[00:10:44] and when not to use AI

[00:10:45] and what practical use cases

[00:10:48] will deliver the most value.

[00:10:51] Well, you know,

[00:10:53] I hear a lot about that.

[00:10:54] People needing to be upskilled

[00:10:56] in order to make

[00:10:57] the best use of AI.

[00:10:58] And I wonder about,

[00:11:00] for example,

[00:11:01] people like us.

[00:11:02] We're both journalists.

[00:11:04] We both spend a lot of time

[00:11:06] thinking about AI.

[00:11:08] But what kind of upskilling

[00:11:10] do I need, for example?

[00:11:13] That's a great question.

[00:11:15] I mean, there's the use case

[00:11:17] of a specific tool.

[00:11:18] So if you're introducing

[00:11:20] a specific tool

[00:11:21] in your company,

[00:11:22] then the person needs

[00:11:23] to very, very specifically

[00:11:25] be upskilled on that.

[00:11:27] I think on a broader sense,

[00:11:29] it is more the

[00:11:31] sort of sandbox

[00:11:33] what I was talking about before

[00:11:34] where people have

[00:11:35] that safe place

[00:11:37] where they feel comfortable

[00:11:40] exploring,

[00:11:41] experimenting with,

[00:11:43] and also

[00:11:45] have a place

[00:11:46] where they can actually

[00:11:47] ask questions

[00:11:48] where they don't feel stupid.

[00:11:50] And I think that that's

[00:11:50] actually a really

[00:11:51] important part of it

[00:11:52] because everybody's

[00:11:54] learning at different paces

[00:11:56] and we all learn better

[00:11:58] when we're actually

[00:11:59] comfortable sharing

[00:12:00] our success stories

[00:12:01] and our failures together.

[00:12:03] Do you think that HR

[00:12:05] is providing

[00:12:08] any kind of,

[00:12:09] I guess, test case?

[00:12:11] You know,

[00:12:12] HR is funny

[00:12:13] because

[00:12:13] its impact

[00:12:15] is felt

[00:12:15] throughout the organization.

[00:12:17] it's not like

[00:12:18] sales

[00:12:19] who worry about sales

[00:12:21] or, you know,

[00:12:23] development

[00:12:23] who worry about development.

[00:12:25] HR is kind of everywhere.

[00:12:28] It would seem to me

[00:12:29] that

[00:12:30] that makes a good place

[00:12:32] for companies

[00:12:33] to start

[00:12:34] with AI.

[00:12:37] Do you think

[00:12:38] companies are doing that

[00:12:39] or are they just

[00:12:40] sort of everyone's

[00:12:41] picking their own way in?

[00:12:43] Yeah, I don't see

[00:12:47] HR being

[00:12:48] the testing ground

[00:12:49] necessarily.

[00:12:51] Not that companies

[00:12:52] aren't introducing it

[00:12:54] in HR

[00:12:54] but as being

[00:12:55] like the starting place

[00:12:56] for a company

[00:12:57] in part

[00:12:57] because

[00:12:58] it's a little bit

[00:12:59] more fraught

[00:13:00] than other use cases.

[00:13:02] So,

[00:13:03] if you're looking

[00:13:04] at AI,

[00:13:05] say,

[00:13:05] for document management

[00:13:07] and it's

[00:13:09] for search,

[00:13:10] in that case

[00:13:11] you are working

[00:13:12] within this contained thing.

[00:13:15] You are in

[00:13:16] your own environment

[00:13:17] within the enterprise

[00:13:19] and

[00:13:20] the results

[00:13:21] are actually codified.

[00:13:24] HR,

[00:13:25] because of

[00:13:26] its reach

[00:13:27] throughout

[00:13:27] the

[00:13:28] workplace

[00:13:29] and because

[00:13:31] it's dealing

[00:13:31] with humans,

[00:13:34] it has

[00:13:35] that extra

[00:13:36] layer

[00:13:36] of complexity

[00:13:37] that I think

[00:13:38] makes it

[00:13:39] a more

[00:13:41] challenging

[00:13:42] case scenario

[00:13:43] than in other areas.

[00:13:45] So,

[00:13:46] that's

[00:13:47] kind of

[00:13:47] where I see it.

[00:13:49] I do think

[00:13:50] that there are

[00:13:51] a lot of different

[00:13:51] areas

[00:13:52] where it can be

[00:13:53] applied,

[00:13:53] where it's sort

[00:13:54] of the lower level

[00:13:55] like the chatbot

[00:13:56] that I mentioned

[00:13:56] earlier.

[00:13:58] But I think

[00:13:59] that it's

[00:14:00] complicated

[00:14:00] and I think

[00:14:01] it also

[00:14:02] involves

[00:14:02] some

[00:14:03] fundamental

[00:14:04] rethinking

[00:14:04] of

[00:14:05] jobs,

[00:14:07] breaking

[00:14:08] down

[00:14:08] tasks

[00:14:08] and

[00:14:09] other

[00:14:11] work

[00:14:11] that

[00:14:11] has to

[00:14:12] go on

[00:14:12] externally

[00:14:13] before you

[00:14:14] can introduce

[00:14:14] the AI.

[00:14:16] It does

[00:14:17] seem like

[00:14:17] there's this

[00:14:19] ground

[00:14:20] shifting

[00:14:20] going on

[00:14:21] where

[00:14:23] AI

[00:14:23] is making

[00:14:24] the

[00:14:25] technology

[00:14:26] smarter

[00:14:27] or more

[00:14:28] responsive,

[00:14:29] let's say.

[00:14:32] there's

[00:14:32] more

[00:14:33] integration

[00:14:33] going

[00:14:34] on

[00:14:35] where

[00:14:36] employees

[00:14:37] might

[00:14:38] access

[00:14:39] their

[00:14:39] HR

[00:14:40] system

[00:14:40] through

[00:14:40] Slack

[00:14:41] say

[00:14:41] or

[00:14:42] Teams.

[00:14:44] People

[00:14:45] are relying

[00:14:45] more and

[00:14:46] more on

[00:14:46] chatbots

[00:14:47] as a way

[00:14:48] to interact

[00:14:49] with the

[00:14:49] technology.

[00:14:50] Those

[00:14:51] are three

[00:14:52] pretty

[00:14:52] big

[00:14:53] changes

[00:14:53] in the

[00:14:55] tech world.

[00:14:56] Do you

[00:14:57] see the

[00:14:57] same thing?

[00:14:58] If you

[00:14:59] do,

[00:14:59] where do

[00:14:59] you think

[00:15:00] that's

[00:15:00] all

[00:15:00] going?

[00:15:02] I think

[00:15:03] part of

[00:15:03] that is

[00:15:04] a direct

[00:15:09] response

[00:15:09] to the

[00:15:10] proliferation

[00:15:11] of tools

[00:15:12] that we've

[00:15:12] seen in

[00:15:13] the workplace

[00:15:14] over the

[00:15:14] last three

[00:15:14] or four

[00:15:15] years.

[00:15:15] I think

[00:15:17] what happened

[00:15:18] was

[00:15:18] companies

[00:15:20] very

[00:15:20] successfully

[00:15:21] made that

[00:15:21] transition

[00:15:22] to working

[00:15:23] remotely,

[00:15:25] which was

[00:15:26] fantastic,

[00:15:27] but due

[00:15:28] to the

[00:15:28] time

[00:15:28] constraints,

[00:15:29] didn't

[00:15:29] necessarily

[00:15:30] have the

[00:15:30] governance

[00:15:31] in place

[00:15:32] for the

[00:15:33] rollout of

[00:15:34] all those

[00:15:34] tools.

[00:15:35] What we're

[00:15:36] seeing now

[00:15:37] is the

[00:15:38] overlap

[00:15:39] of a lot

[00:15:40] of tools,

[00:15:40] the excess

[00:15:41] of tools

[00:15:42] where people

[00:15:42] don't

[00:15:43] necessarily

[00:15:43] know

[00:15:44] where

[00:15:44] they

[00:15:44] should

[00:15:44] be

[00:15:46] sharing

[00:15:46] a

[00:15:46] document,

[00:15:47] and so

[00:15:47] they

[00:15:47] share

[00:15:48] it in

[00:15:48] five

[00:15:48] places

[00:15:48] at

[00:15:49] once.

[00:15:50] They

[00:15:50] don't

[00:15:51] know

[00:15:51] where

[00:15:51] they

[00:15:51] should

[00:15:51] be

[00:15:51] communicating

[00:15:52] with

[00:15:52] their

[00:15:52] team

[00:15:52] at

[00:15:53] any

[00:15:53] given

[00:15:53] time.

[00:15:54] So

[00:15:54] that

[00:15:55] kind

[00:15:55] of

[00:15:56] integration

[00:15:56] I

[00:15:57] think

[00:15:57] we'll

[00:15:58] see

[00:15:58] more

[00:15:59] of,

[00:15:59] but I

[00:15:59] think

[00:16:00] that

[00:16:00] at

[00:16:00] the

[00:16:00] same

[00:16:01] time

[00:16:01] where

[00:16:01] AI

[00:16:01] could

[00:16:02] be

[00:16:02] potentially

[00:16:03] helping

[00:16:03] is

[00:16:03] identifying

[00:16:04] those

[00:16:05] overlaps,

[00:16:06] identifying

[00:16:06] where

[00:16:07] those

[00:16:07] tools

[00:16:08] can

[00:16:08] be

[00:16:08] streamlined,

[00:16:09] and

[00:16:10] identifying

[00:16:10] how to

[00:16:12] get rid

[00:16:12] of those

[00:16:12] redundancies.

[00:16:15] I keep

[00:16:16] hearing

[00:16:16] the same

[00:16:17] thing about

[00:16:18] where

[00:16:18] HR is

[00:16:19] being

[00:16:19] used.

[00:16:20] You know,

[00:16:21] it's being

[00:16:22] used to

[00:16:23] increase

[00:16:24] efficiency,

[00:16:25] it's being

[00:16:26] used to

[00:16:27] streamline

[00:16:28] communications

[00:16:29] by drafting

[00:16:30] job

[00:16:31] descriptions

[00:16:32] or what

[00:16:33] have you.

[00:16:33] It makes

[00:16:34] me wonder

[00:16:35] where else

[00:16:36] should

[00:16:37] these

[00:16:39] talents,

[00:16:39] if you

[00:16:40] will,

[00:16:40] but where

[00:16:41] else

[00:16:41] should

[00:16:41] these

[00:16:42] capabilities

[00:16:42] be

[00:16:43] applied?

[00:16:43] It

[00:16:44] seems

[00:16:44] like

[00:16:45] there's

[00:16:46] more

[00:16:46] to

[00:16:46] AI

[00:16:46] than

[00:16:48] sifting

[00:16:49] through

[00:16:49] job

[00:16:50] applications

[00:16:50] or

[00:16:51] writing

[00:16:52] job

[00:16:52] descriptions

[00:16:52] or

[00:16:53] all

[00:16:54] of

[00:16:54] that.

[00:16:55] Is

[00:16:56] there

[00:16:56] a place

[00:16:57] where it

[00:16:57] should

[00:16:57] be

[00:16:57] used

[00:16:57] to

[00:16:58] be

[00:16:58] used

[00:16:59] yet?

[00:17:00] I

[00:17:01] can't

[00:17:01] speak

[00:17:01] to

[00:17:02] not

[00:17:02] being

[00:17:02] used.

[00:17:02] I

[00:17:03] do

[00:17:03] think

[00:17:03] that

[00:17:03] the

[00:17:04] MasterCard

[00:17:04] example

[00:17:05] that

[00:17:05] I

[00:17:05] shared

[00:17:05] earlier

[00:17:06] with

[00:17:07] the

[00:17:07] personalized

[00:17:09] learning

[00:17:11] journeys

[00:17:12] that they're

[00:17:12] providing

[00:17:13] their employees

[00:17:13] is a

[00:17:14] very

[00:17:15] compelling

[00:17:16] use case.

[00:17:17] I

[00:17:18] think

[00:17:18] that

[00:17:18] being

[00:17:19] able

[00:17:19] to

[00:17:20] better

[00:17:20] personalize

[00:17:21] the

[00:17:22] employee

[00:17:22] journey

[00:17:23] so you

[00:17:24] are

[00:17:25] starting

[00:17:25] to see

[00:17:25] these

[00:17:26] larger

[00:17:26] platforms

[00:17:27] I'm

[00:17:28] thinking

[00:17:28] of

[00:17:29] SAP

[00:17:30] success

[00:17:30] factors

[00:17:31] or

[00:17:31] Workday

[00:17:31] rolling

[00:17:32] out

[00:17:32] these

[00:17:32] entire

[00:17:34] platforms

[00:17:35] that are

[00:17:35] going to

[00:17:36] bring you

[00:17:36] along

[00:17:36] the

[00:17:37] entire

[00:17:37] employee

[00:17:37] journey

[00:17:38] and

[00:17:38] showing

[00:17:38] these

[00:17:39] capabilities

[00:17:39] throughout

[00:17:40] so that

[00:17:40] it becomes

[00:17:41] more

[00:17:41] seamless

[00:17:42] that shows

[00:17:43] great

[00:17:43] promise.

[00:17:44] I

[00:17:44] can't

[00:17:45] speak

[00:17:45] to

[00:17:45] whether

[00:17:45] it's

[00:17:46] delivering

[00:17:46] yet

[00:17:46] but it

[00:17:47] shows

[00:17:47] great

[00:17:47] promise

[00:17:48] but

[00:17:49] anything

[00:17:50] that is

[00:17:50] going

[00:17:51] to

[00:17:51] better

[00:17:51] reduce

[00:17:52] the

[00:17:52] friction

[00:17:53] for

[00:17:53] employees

[00:17:54] in

[00:17:54] their

[00:17:55] day-to-day

[00:17:55] work

[00:17:55] is

[00:17:56] someplace

[00:17:57] where

[00:17:57] I

[00:17:57] think

[00:17:57] HR

[00:17:58] should

[00:17:58] be

[00:17:58] focusing

[00:18:00] and

[00:18:00] I

[00:18:01] also

[00:18:01] think

[00:18:01] that

[00:18:03] anything

[00:18:03] that

[00:18:04] they

[00:18:04] can

[00:18:04] be

[00:18:04] doing

[00:18:05] to

[00:18:05] better

[00:18:07] identify

[00:18:08] the

[00:18:08] skill

[00:18:09] sets

[00:18:09] of

[00:18:10] their

[00:18:10] employees

[00:18:11] and

[00:18:12] that

[00:18:12] is

[00:18:12] an

[00:18:13] area

[00:18:13] where

[00:18:13] AI

[00:18:13] can

[00:18:14] help

[00:18:15] will

[00:18:15] be

[00:18:16] good

[00:18:16] because

[00:18:16] I

[00:18:16] think

[00:18:17] that's

[00:18:17] where

[00:18:17] jobs

[00:18:18] are

[00:18:18] going

[00:18:18] to

[00:18:18] be

[00:18:18] moving

[00:18:18] in

[00:18:18] the

[00:18:18] future

[00:18:19] and

[00:18:19] we've

[00:18:19] been

[00:18:19] hearing

[00:18:20] about

[00:18:20] skills

[00:18:20] based

[00:18:21] hiring

[00:18:21] for

[00:18:21] ages

[00:18:22] but

[00:18:22] we

[00:18:22] haven't

[00:18:22] seen

[00:18:23] it

[00:18:23] come

[00:18:23] true

[00:18:24] but

[00:18:25] I

[00:18:25] do

[00:18:27] AI's

[00:18:28] automation

[00:18:29] capabilities

[00:18:29] jobs

[00:18:30] will be

[00:18:31] broken

[00:18:31] down

[00:18:32] into

[00:18:32] more

[00:18:33] distinct

[00:18:33] discrete

[00:18:34] parts

[00:18:34] and

[00:18:35] so

[00:18:35] identifying

[00:18:36] those

[00:18:36] specific

[00:18:37] skills

[00:18:37] of

[00:18:37] people

[00:18:37] and

[00:18:38] where

[00:18:38] they

[00:18:38] can

[00:18:38] be

[00:18:38] applied

[00:18:39] and

[00:18:39] how

[00:18:40] they

[00:18:40] can

[00:18:40] actually

[00:18:42] not

[00:18:42] only

[00:18:43] broaden

[00:18:44] but

[00:18:45] also

[00:18:46] apply

[00:18:46] their

[00:18:46] skills

[00:18:47] in

[00:18:47] other

[00:18:47] areas

[00:18:47] is

[00:18:47] going

[00:18:48] to

[00:18:48] be

[00:18:48] very

[00:18:48] important

[00:18:50] Do

[00:18:51] you

[00:18:51] think

[00:18:51] the

[00:18:51] capabilities

[00:18:52] of

[00:18:52] AI

[00:18:52] are

[00:18:53] going

[00:18:54] to

[00:18:55] encourage

[00:18:56] executives

[00:18:56] to look

[00:18:57] at

[00:18:57] HR

[00:18:57] in a

[00:18:58] different

[00:18:58] way

[00:18:59] meaning

[00:19:01] looking

[00:19:02] for

[00:19:02] different

[00:19:03] ways

[00:19:03] that

[00:19:03] HR

[00:19:04] can

[00:19:04] bring

[00:19:04] value

[00:19:04] to

[00:19:05] the

[00:19:05] business

[00:19:05] or

[00:19:06] different

[00:19:06] ways

[00:19:07] that

[00:19:07] it's

[00:19:07] contributing

[00:19:08] in

[00:19:09] some

[00:19:09] way

[00:19:09] shape

[00:19:09] or

[00:19:09] form

[00:19:10] to

[00:19:10] the

[00:19:11] business

[00:19:11] financials

[00:19:12] in

[00:19:12] the

[00:19:12] bottom

[00:19:12] line

[00:19:13] is

[00:19:13] it

[00:19:14] setting

[00:19:15] things

[00:19:15] up

[00:19:16] for

[00:19:16] that

[00:19:17] big

[00:19:17] of

[00:19:17] a

[00:19:17] landscape

[00:19:18] shift

[00:19:19] is

[00:19:20] I

[00:19:20] hope

[00:19:21] so

[00:19:21] a

[00:19:21] good

[00:19:21] answer

[00:19:21] I

[00:19:26] mean

[00:19:26] that's

[00:19:27] what

[00:19:27] I

[00:19:27] think

[00:19:27] I

[00:19:28] hope

[00:19:28] so

[00:19:30] but

[00:19:30] we've

[00:19:31] been

[00:19:31] hearing

[00:19:31] about

[00:19:32] HR's

[00:19:33] seat

[00:19:34] at

[00:19:34] the

[00:19:34] proverbial

[00:19:35] table

[00:19:35] for

[00:19:36] years

[00:19:37] now

[00:19:37] and

[00:19:37] it

[00:19:37] keeps

[00:19:38] kind

[00:19:38] of

[00:19:38] manifesting

[00:19:39] and

[00:19:39] being

[00:19:40] taken

[00:19:40] away

[00:19:40] and

[00:19:41] being

[00:19:41] taken

[00:19:42] away

[00:19:42] so

[00:19:44] yeah

[00:19:44] I keep

[00:19:45] thinking

[00:19:45] that

[00:19:46] we're

[00:19:46] in a

[00:19:46] period

[00:19:47] that's

[00:19:47] a

[00:19:48] lot

[00:19:48] like

[00:19:48] it

[00:19:48] was

[00:19:48] say

[00:19:49] six

[00:19:49] or

[00:19:49] seven

[00:19:49] years

[00:19:50] ago

[00:19:50] when

[00:19:51] data

[00:19:51] was

[00:19:52] the

[00:19:52] big

[00:19:52] thing

[00:19:52] and

[00:19:53] everybody

[00:19:54] was

[00:19:54] writing

[00:19:54] articles

[00:19:55] about

[00:19:55] how

[00:19:55] if

[00:19:56] you

[00:19:56] were

[00:19:56] going

[00:19:56] to be

[00:19:57] in

[00:19:57] HR

[00:19:57] you

[00:19:57] really

[00:19:57] had

[00:19:58] to

[00:19:58] know

[00:19:58] data

[00:19:59] you

[00:19:59] didn't

[00:19:59] have

[00:20:00] to

[00:20:00] quite

[00:20:00] be

[00:20:00] a

[00:20:18] the

[00:20:18] technology

[00:20:19] go

[00:20:19] to

[00:20:20] drive

[00:20:20] to

[00:20:21] go

[00:20:23] to

[00:20:23] go

[00:20:24] to

[00:20:24] and

[00:20:24] go

[00:20:25] to

[00:20:25] change

[00:20:29] the

[00:20:29] environment

[00:20:30] for

[00:20:30] HR

[00:20:30] I

[00:20:33] think

[00:20:33] it

[00:20:33] will

[00:20:33] change

[00:20:34] the

[00:20:34] environment

[00:20:34] for

[00:20:35] HR

[00:20:36] but I don't know that it's comparable to the data example in part because

[00:20:47] the data is a specific skill set that you could hire for and you could have somebody on your team

[00:20:55] who could handle that data analysis. The difference with generative AI in my opinion is that it's going

[00:21:04] to permeate every aspect of the business and it's also going to fundamentally change how we work

[00:21:11] if it lives up to its promise. And when we think about fundamentally changing how we work,

[00:21:20] that's where HR needs to be involved. So it's not just that they need to have those skills in AI

[00:21:28] and the ability. I think they need a basic understanding and I think they need

[00:21:34] to, as much as possible, use their imagination about how it can potentially improve work.

[00:21:42] But I think that it's also where they really need to double down on what it is that they do best,

[00:21:48] which is understanding people, understanding organizational development,

[00:21:54] and leaning in and strengthening those areas. Now, if you were a CHRO or if you were asked by a CHRO

[00:22:03] to sketch out the best way to handle all of this, the change that AI is bringing to HR, the

[00:22:14] advance of technology in general, the workplace and the way people approach work is changing.

[00:22:21] It's a lot going on for an executive to try to keep track of and manage. What do CHROs think of all of

[00:22:30] this right now? I can give you anecdotal things, but CHROs as a whole, I don't know that there is

[00:22:38] some kind of unanimous feeling. One thing that I do think has been manifesting repeatedly,

[00:22:48] and this is even before generative AI, is that CHROs cannot be working in isolation, that they need

[00:22:57] to be working in cross-collaboration with their colleagues across multiple departments, and that

[00:23:02] it's only through that kind of collaborative work that where to use AI, where to use any tool,

[00:23:12] how to design the workplace is going to become clearer, because it can't be working in isolation

[00:23:18] anymore.

[00:23:20] I guess my last question is really kind of general and maybe even a little vague, but

[00:23:27] when you look at all the things that are going on,

[00:23:33] AI, advanced technology, changes in the workplace,

[00:23:38] where do you think it's all going? I mean, is this going to really change work or is this just

[00:23:44] basically new tools and new technology being applied to the same old things?

[00:23:50] It's a good question. It's one that I ask myself frequently. I don't know. I genuinely don't know.

[00:24:00] I do think that the level of hype right now is not helpful, but I do think given the amount of

[00:24:13] investment in these tools, we're going to see businesses continue to try and find that work,

[00:24:23] you know, find that success case. And when I say businesses, I mean the vendors,

[00:24:28] they're going to be able to do that. I think that's what I'm going to do.

[00:24:32] Will it change workplaces? I imagine yes. Will it change how we work? I do see

[00:24:43] that jobs will probably have to be reimagined to a certain extent in that they will have to,

[00:24:49] if only to support the automation, be broken down into more discrete areas, like I said before.

[00:24:55] The level of it, I don't know. When we'll get there, I don't know. I mean, artificial general

[00:25:03] intelligence is something that I find hard to believe that we're there imminently, as Sam Altman

[00:25:13] says. But it's very difficult. And I think that the most helpful thing right now, rather than sort of

[00:25:22] speculating where we're going to be a few years down the line, is focusing on separating those helpful

[00:25:30] use cases out from the hype, sharing the success stories, sharing the failures. I find that a lot of

[00:25:40] companies will talk off the record about their attempts and how they have not come through,

[00:25:49] but will not necessarily speak on the record. So I think we need to not only hear about those success

[00:25:55] stories, which definitely exist, but also about those cases where it's not necessarily delivering,

[00:26:01] so that people can have perhaps a little bit more calmness, a little bit less FOMO,

[00:26:09] so that they can approach it with a clear mind and hopefully be able to find some value.

[00:26:18] Thank you very much. It's great to talk with you. And it's an interesting collection of topics,

[00:26:24] I think.

[00:26:25] Yeah, thanks for having me. I hope this is helpful. And I hope that I didn't say I don't know too much.

[00:26:44] My guest today has been Siobhan Fagan, the editor in chief of reworked.co.

[00:26:51] And this has been People Tech, the podcast of workforceai.news.

[00:26:55] We're a part of the Work Defined Podcast Network. Find them at www.wrkdefined.com.

[00:27:05] And to keep up with AI technology and HR, subscribe to Workforce AI today. We're the

[00:27:11] most trusted source of news in the HR tech industry. Find us at www.workforceai.news.

[00:27:20] I'm Mark Feffer.

[00:27:27] I get it. The podcast just isn't enough. That's all right. Head over to your favorite social app,

[00:27:33] search up Work Defined, WRK Defined, and connect with us.