How a sales team books over $25M in new business per year | Lee Roberts on selling, hiring, leadership, and more
Payrollin'September 08, 202200:59:56

How a sales team books over $25M in new business per year | Lee Roberts on selling, hiring, leadership, and more

In this episode, Matt has a great conversation with Lee Roberts from BerganKDV about how to move from a founder-led sales organization to building out a sales team. 

Lee shares how he grew his sales team to more than $25M in net new deals last year and what's next as they continue to improve. 

Three Takeaways:

  • If you want to really grow, the CEO cannot be the only salesperson. 
  • While there is no "silver bullet" for hiring great sales professionals, there are patterns you can recognize. 
  • Verticalization provides more opportunities for your team as they can become the expert in a certain industry. 

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