How Race Directors Build Safe Memorable Events (And Stay Calm Under Pressure) with Jeff Smith

How do race directors create safe, memorable endurance events, and what can leaders learn from the pressure behind race day? In this episode, Sean and Holly welcome Jeff Smith from https://www.outsiderendurance.com/ to learn how he does it. This conversation explores the year-round work required to plan triathlons, manage safety, coordinate volunteers, respond to emergencies, and deliver an athlete experience that appears effortless. It also examines how endurance sports build confidence, adaptability, and calm decision-making when plans change. Enjoy!

Find one of Jeff's events to sign up for here: https://www.outsiderendurance.com/