Dr. Dafna Aaronson says coaches and general managers are already mini data scientists, and AI can give them a gut check before they make the call. At work, Laurie has seen it used as a rip and replace for human judgment instead.

In this episode of Punk Rock HR, Laurie Ruettimann sits down with Dafna, who pairs a PhD in AI and machine learning with a master’s in sports psychology. They get into how AI handles performance versus potential, and why the first question for any organization is whether it wants AI at all. Laurie also tests the sports analogy against her Chicago Bears and a Lou Holtz video from early in her HR career.


Topics covered:

  • How AI handles performance differently from potential

  • Using AI to narrow a pool of 1,200 athletes

  • Why coaches and GMs work like mini data scientists

  • What builds trust in an AI tool

  • Asking whether your organization can absorb AI

  • Where sports and business overlap, and where they don’t

Visit Dafna Aaronson’s website: http://dafna-aaronson.com/Connect with Dafna Aaronson on LinkedIn: https://www.linkedin.com/in/dafna-aaronson/

  • 00:00 - Intro

  • 02:41 - Two stories about AI at work

  • 03:21 - Performance vs. potential

  • 04:43 - How AI helps scout talent

  • 09:26 - Trusting AI tools

  • 12:44 - The HR tech industrial complex

  • 16:02 - AI and the Bears’ third-string quarterback

  • 18:01 - Coaches as mini data scientists

  • 19:35 - Rushing to adopt new HR tech

  • 20:58 - Deciding whether you want AI

  • 23:22 - Where sports and business overlap

  • 28:24 - Lou Holtz and the limits of sports metaphors

  • 31:39 - Letting AI advise instead of decide

  • 34:41 - AI and company self-actualization

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